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How Will Taylor Swift Morph Into A Middle-Aged Artist?

Bev Potter
3 min readNov 2, 2022

Here’s the thing. Taylor Swift is 32 years old. Let that sink in for a minute.

Even though she’s cemented in our minds as the girl behind You Belong With Me, she’s a grown-ass woman. And middle age is breathing hotly down her porcelain-skinned neck.

Madonna worked with an entirely different set of tools than Taylor has at her disposal.

Madonna was an ’80s club kid with two things on her mind: fame and sex. The only question was, “How far will she go?”

Sex answered that. The 1992 coffee table book (remember those?) rode through popular culture on a tsunami of shock-appeal that wouldn’t even cause a ripple today.

Taylor is turning into a one-trick pony. And yes, songs from her most-recent album Midnights are currently occupying all top-10 spots in the Billboard Hot 100. But that admittedly massive achievement is fueled by the hordes of teenaged and 20-something Swifties who downloaded it en masse the second it became available.

That’s a pretty narrow slice of the cheesecake, and like they say, timing is everything.

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Bev Potter
Bev Potter

Written by Bev Potter

Legal secretary by day, insomniac by night. Ally. BA, MA. Humor, pop culture, and things that make you think. My weekly-ish newsletter is bevpotter.substack.com

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